[ BRAND-INTELLIGENCE MCP FOR AI AGENTS ]
Brand intelligence agents can actually call.
Persimmon is a brand-intelligence MCP from Spann. Type a brand and get a deterministic momentum read, signal evidence, and competitive context — the same surface AI agents call directly. No fabricated scores, no sentiment soup, no scraping private data.
ANY BRAND
READABLE ON DEMAND
PITCH-READY
STRATEGIC ARGUMENT IN MINUTES
EVIDENCE-BACKED
EVERY CLAIM TRACES TO DATA
AUDITABLE
SHOW YOUR WORK IN THE ROOM
Walk into the pitch with a strategic read grounded in evidence. Scoring is deterministic. Every claim traces to data you can show the room.
Evidence goes in. A strategic argument comes out. The scoring anchors the read. The read gives you the competitive framing, the tensions, the whitespace, and the move. Each part is useful on its own. Together they build the brief.
Try Simmon on any brand.
Type a brand name. You get the momentum score, competitive set, active tensions, whitespace, and the next strategic move. One pass, grounded in evidence.

MEET SIMMON
Type a brand. Get a deterministic momentum score, competitive context, and strategic read in one pass. Zero LLM calls in scoring.
A deterministic read on where a brand stands before you walk into the room.
DRAW // Consumer demand gravity. Search, social, cultural pull.
SURGE // Organizational momentum. Growth velocity, shipping cadence.
WEDGE // Competitive differentiation. Positioning distance, pricing power.
HOLD // Stakeholder resilience. Retention, sentiment, crisis recovery.
HOW IT WORKS
The system, start to finish.
Pipeline, signal layer, evaluation engine, infrastructure. What Simmon does with a brand, start to finish.
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THE CASE
Why this exists.
Why we built brand intelligence as an agent-callable layer rather than another dashboard.
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ABOUT
Who is building it.
Founder background, network, and the strategists and teams currently in private beta.
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See what Persimmon produces on a brand you care about.
BOOK A 20-MINUTE WALKTHROUGH